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Traditional Marketing Is Dead: Your Brand Is Your Voice
Once upon a time, marketing was about creating your vision and your values. You’d craft a charter, a mission statement, and stick it on your walls like graffiti. Your website? Just there to prove you exist. Welcome to reality. Brand and business don’t run parallel. They are a double helix, intertwined and inseparable. If they…
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Why Selfless Goals Beat Selfish Goals in Business Every Time
Most people start a business chasing what they want.More money.More time.More freedom. Nothing wrong with that until it becomes the only thing. Here’s the hard truth: when your goals revolve only around you, they tend to stall.But when your goals are bigger than you, the momentum changes. The work feels lighter. The path feels clearer.…
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Transforming from Technician to Sales Champion: A Business Journey
Most Business Owners Are Fixated on the Wrong Thing They think it’s about chasing the sale. They believe it’s about talking up numbers. They assume relentless sales pitches will do the trick. But they’re missing the point. Real business isn’t about endless jabbering. It’s about closing deals. Turning chatter into cash. Action that leads to…
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Stop Spinning. Start Moving.
Every 12 weeks, I lock in on one thing: the Project X Cool Down. It’s a 90-day drill. No fluff. Just facts. I dig in hard on what’s killing it and what’s dragging you down. The goal? Pinpoint exactly what moves your business and life forward—faster than anything you’ve tried before. But you don’t just…
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Taking Control of Your Week: Why Planning Matters
Let’s cut the crap. Too many business owners are stuck in the wrong place. They’re not driving the bus. Someone else is. And let me tell you, that’s a highway to nowhere. Every. Single. Week. It’s the same story. Plans? Out the window. Problems? Flooding in like it’s the end times. That phone starts ringing…
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Recovering with Style: My Return to the Office
Let’s get one thing straight—most of you are chasing the wrong dreams. I’ve seen it all, sitting pretty from my perch in Dromana. Went from a caravan to boardrooms, and I’m here to tell you, you’re barking up the wrong tree. Revenue. Clients. Growth. That’s the shiny sht everyone talks about. But guess what? It’s…
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Sales Isn’t Slimy: Building Trust and Authenticity
Stop Treating Sales Like Snake Oil: Embrace It Like a Pro Most people think salespeople are slimy. That’s where they’re dead wrong. They treat sales like some greasy street corner hustle, but those who do are already losing the game before it even starts. Here’s the cold, hard truth: sales is a human connection. When…
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Empower Your Finances: Become the CEO of ‘You, Inc.’
You Are Your Own Company: Why You Inc. Incorporated Matters. Most people live like they’re on autopilot. Punch a clock, bring home a paycheck, repeat. But stop right there. Let’s flip the script.
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The Journey Matters More Than The Destination
Most of you are living on someone else’s clock. Let’s be blunt. Trying to balance life like a tightrope walker? It’s a lie. A pretty lie, but a lie nonetheless.
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Shaping Tomorrow: How Imagining Your Future Can Transform Your Past
People Aren’t Showing Up for You – Here’s Why It’s a common story. Your calendar is devoid of those crucial meetings, the ones where pre-sold clients are lining up, excited to work with you. You’ve pushed hard, you’ve got the skills, but it’s still not adding up.
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The Balance Between Selfless and Selfish Goals for a Fulfilling Life
You think you’ve got it all figured out, don’t you? You chase bigger numbers. Bigger teams. Bigger headaches. But here’s the truth: You’re stuck chasing a mirage while drowning in chaos.
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Navigating Home Design: The Crucial Role of Documentation in Construction
Think you can just make a change in your construction without a hitch? Think again. Builders, designers, and your ever-moving plans don’t sit in harmony by accident. Construction is a beast that devours those who don’t respect it.
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Pre-Selling: The Art of Building Trust Before the Sale
People Aren’t Showing Up for You – Here’s Why It’s a common story. Your calendar is devoid of those crucial meetings, the ones where pre-sold clients are lining up, excited to work with you. You’ve pushed hard, you’ve got the skills, but it’s still not adding up.
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Fixing Cash Flow: Lessons from the Cash Mechanic Machine
Stop Blaming The Market. Start Fixing Your Cash Machine. Here’s the dirty little secret: most businesses aren’t failing because of the market. They’re failing because they’re too busy chasing their tails. And we all know it. But nobody wants to say it. So let’s rip the Band-Aid off right here, right now.
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Organising Spencer’s 8th Birthday: Lessons in Planning
Most Business Owners Are Building F*cking Time Bombs The wild chase begins, yet again. Revenue. Size. Speed. They sprint after these like a crack addict sniffs temptation. But here’s the punchline: You’re not just steering a business. You’re setting up a ticking f*cking time bomb.
